~Christopher McCandless

I am a better man for reminding myself of this simple truth each day. Variety is the spice atop my life food, and I strive to keep my plate full.

When I was younger, I wrongly thought you had to pick one thing, and do that one thing well. No. I can do many things, and I can do them all well. When I awaken tomorrow, I can add one to the list of things I do. And the next day.

These are but a few of my life's passions. I'm sure I will add more pages, more pics, more maps, but for this moment, consider this just the appetizer. There's plenty more to come. Oh, and don't expect to find me in a coat and tie very often. They're a little hot in the sun.

Here's a little marginalia on the pages of my life:

The Hickman Professor of Marketing	West Texas A&M University (since 1989)
Contact	n i c k at d r g e r l i c h dot c o m 8 0 6 . 6 5 1 . 2 4 9 2
Education	Phd and MBA in Marketing, Indiana University BA in Marketing and Economics, Anderson University
Curriculum Vitae	CV
Research	MediaBuffs.org
Consulting	From large to small, national to local, for-profit to non-profit...over 50 clients served. Specialties: market research, survey design, data analysis, and social media.
Expertises	Social Media, E-commerce, distance learning, emerging media
Teaching subjects	Evolutionary Marketing, Market Research, Principles of Marketing, and MBA Seminar in Marketing
Route 66	Historian, Lecturer, Guide, Photographer
Cycling	Racer, Tourist, Event Management
Breaking Bad	Confessed Baddict, Tour Guide, Photographer
Photography	Landscapes, highways, abandoned buildings